Thought Leadership Articles published in Forbes
The Impact Of GenAI On Entry-Level Jobs: Navigating The Future
With the rapid advancement in generative AI (GenAI), especially AI agents, many entry-level and junior roles for recent graduates look to undergo significant changes in the coming years.
Gen-AI And The B2B Marketing Paradox: Are We Killing The Golden Goose?
Marketers can now generate vast amounts of content, tailoring each piece to specific personas or even individual buyers. But here's the crucial question: in a world where we can produce more, should we?
Continue reading on the Forbes Website
Are You Training Your Digital Replacement?
While there's much discussion about bias and ethics in AI models, there's less talk about the ethics surrounding these AI models' use of private data without regard for the intellectual and ethical property rights of its owners.
Making Your Sales Team AI-Ready
In this data-driven era, AI is being utilized as a powerful tool for sales teams—not as a replacement, but rather as a strategic partner to boost performance. As businesses strive to stay ahead in competitive markets, understanding how to integrate AI into sales processes effectively has become all the more important.
20 Tips To Better Manage Business Finances In Unpredictable Times
Invest In Revenue-Generating Initiatives -
While cost control is important in an inflationary environment, enhancing revenue is even more critical. Investing in initiatives that directly drive revenue, such as marketing and sales, is crucial.
Acquiring A Company? 20 Critical Steps For A Successful M&A Deal
The most significant error often involves the acquiring entity overestimating or underestimating the revenue potential. This miscalculation arises as revenue is contingent on maintaining a certain level of status quo, which is typically disrupted following the acquisition.